New Buddy Holly Hall brings world-class performances, showcases local talent

The view of the stage from the fourth floor level of the Helen DeVitt Jones Theater in Buddy Holly Hall on Thursday, Jan. 21, 2021, in Lubbock, Texas. [Justin Rex/For A-J Media]

Welcoming people from all over with its world-class venue, the Buddy Holly Hall of Performing Arts and Sciences is bringing the magic as it serves as an entertainment beacon for the South Plains with notable tours and performances.

Boasting a state-of-the-art venue with upscale casual restaurant Rave On, and the Helen DeVitt Jones theater that holds about 2,300 seats, Director of Sales and Marketing Holly Fields said there is plenty of entertainment for everyone, and their line-up does not disappoint.

“There’s a big range of things to do,” Fields said, “and it impacts the community at different levels from children all the way up to art lovers. There’s something for everybody here.”

According to the Lubbock Entertainment and Performing Arts Association’s website, plans for the venue were first introduced in 2013. With plans for 120,000 square feet at an $85 million budget, it didn’t take long for LEPPA to see the need for a larger facility. Through partnerships with Lubbock ISD, Ballet Lubbock, United, and additional funding from several organizations such as the Helen Jones Foundation and the CH Foundation, plans for the Hall expanded to 220,000 square feet with a budget of more than $150 million.

Lubbock's Buddy Holly Hall is opening this year after years of construction and planning.

In 2021, the venue sits proudly at 1300 Mac Davis Lane, and it also hold several entertainment spaces including outdoor performance areas, a 6,000 square-foot multipurpose rooms, and Ballet Lubbock.

With a 22,000 square-foot dance center, Ballet Lubbock has six dance studios and sits on the northeast side of the building.

Nick Dragga, executive director for Ballet Lubbock, said the greater space will allow for their classic Nutcracker show to fit a larger crowd.

Having cancelled the live production in 2020 due to COVID-19, The Nutcracker, already known for its deep holiday tradition, is set to be a memorable event with new sets and backdrops.

BuddyHolly 6. The Buddy Holly Hall of Performing Arts and Sciences is West Texas’ home for entertainment and art as it sits in Downtown Lubbock.

“It’s going to make this year even more magical,” Dragga said. “I think that with gathering and the holiday spirit, well, Buddy Holly Hall will bring us certainly the magic of the space.”

Having a history of sold-out crowds, he said the new venue will add about 800 extra seats for the public.

In addition to The Nutcracker, that week there will be a series of performances by area schools. Dragga said the venue will be a “game changer” as it will help accommodate more students and spectators.